CPRL 321 — PR Issues Management

Mechanisms by which organizations participate in the public policy process will be examined through an understanding of the social and political contexts where public issues occur and the inherent communication processes at all levels and specifically dealing with the roles of lobbying, media relations and social responsibility.

• Credits: 3
• Faculty: School of Continuing Studies
• Department: Global & Strategic Comm.
• Prerequisite(s): CPRL 223.